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  • Writer's pictureTimothy Henry

Rewind: Stewardship in Action


We have the co-founder of Seventh Generation (purchased by Unilever in 2016) and of the American Sustainable Business Council (with over 200,000 members), Jeffrey Hollender.


Jeffrey has been a leader in the sustainability field since its early days, as an entrepreneur and co-founder the first successful environmentally focused home products Seventh Generation.


Hear about his journey and the difference he is trying to make now with the ASBC as the chamber of commerce for the environment.



Listen to this episode on Apple Podcasts, Spotify, Stitcher, or wherever you get your podcasts.










About Jeffrey Hollender:


Co-founder and former CEO of Seventh Generation, which he built into a leading natural product brand of household and personal care products from 1988 to 2010. Seventh Generation’s line of over 100 products is distributed in most leading retailers including: Target, Whole Foods, Kroger, Safeway and Amazon. The company was sold to Unilever in October 2016 for over $600 million and Hollender rejoined the Board of Seventh Generation in 2017.


Following his time at Seventh Generation, Hollender founded and was the CEO of Hollender Sustainable Brands, a consumer products company that develops and markets Sustain reproductive healthcare products, the company was sold to the Grove Collective in 2019. Hollender is also Adjunct Professor of sustainability and social entrepreneurship at New York University and serves on the Morgan Stanley Sustainability Advisory Board and the Board of the Social Venture Circle.


As an author, speaker and consultant Hollender is a leading authority on corporate responsibility, sustainability and social equity. Hollender is the author of seven books focused on corporate responsibility and sustainability including, “The Responsibility Revolution: How the Next Generation of Businesses Will Win” (Jossey-Bass, 2010). His most recent book, “Planet Home: Conscious Choices for Cleaning & Greening the World You Care About Most” (Clarkson Potter, 2010) guides consumers through the dizzying array of environmental decisions they make each day, helping them understand which choices matter most.

Hollender is the co-founder, co-chair and the CEO of the American Sustainable Business Council, a coalition of 200,000 business leaders committed to corporate responsibility. He also has served on the board of Greenpeace US and Vermont Businesses for Social Responsibility. He divides his time between Charlotte, VT, and New York City.





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